Meta Ads Management
Facebook & Instagram campaigns across the full funnel — prospecting, retargeting, and Advantage+ — built around your margins.
Let's talkPerformance marketing for e-commerce
Meta Ads That Scale Your Store. Profitably.
Scalr is a media buying agency that plans, launches, and scales Facebook & Instagram campaigns for e-commerce brands — with the creative, tracking, and funnels to back them up. Less wasted spend. More profitable sales.
Channels & platforms we work across
- Meta
- TikTok
- Shopify
- Klaviyo
THE PROBLEM
Most Brands Are Burning Budget on Meta
7–14 days
is how fast a winning creative can fatigue at scale — and most brands don't refresh fast enough
iOS 14.5+
broke default tracking. Without the Conversions API, Meta's algorithm optimizes half-blind
$$$
burned on boosted posts and guesswork instead of a structured testing framework
ROAS?
most brands can't name their real return — because their agency reports clicks and reach, not revenue and profit
THE SCALR METHOD
A Growth System, Not Just Ad Management
We don't just push buttons in Ads Manager. We combine media buying, creative production, and data into one system built to find winners fast — and scale them without killing your margins.
1. Audit & Strategy
We dig into your ad account, pixel, offer, and margins to find where money is leaking and where growth is hiding.
2. Creative & Testing
We produce scroll-stopping UGC, video, and static ads, then test hooks, angles, and offers in a structured framework.
3. Scale Profitably
Winners get budget, losers get cut. We scale spend while protecting your CPA — and report on revenue, not vanity metrics.
WHAT WE DO
Full-Funnel Growth for E-commerce Brands
Creative Studio
UGC, motion, and static ads produced in-house and tested every week, so you always have fresh winners ready to scale.
Let's talkTracking & Analytics
Pixel, Conversions API, GA4, and clean dashboards. Know your real ROAS, CAC, and MER — every single day.
Let's talkLanding Pages & CRO
High-converting product pages and funnels for Shopify and WooCommerce. More sales from the same traffic.
Let's talkEmail & SMS Retention
Klaviyo flows and campaigns that turn first-time buyers into repeat customers and raise lifetime value.
Let's talkTikTok & Google Ads
Once Meta is profitable, we expand to TikTok, Google Shopping, Performance Max, and YouTube.
Let's talkINSIDE THE ACCOUNT
See What Scaling Looks Like
Pick a vertical to see the kind of creative we launch — and how a typical account looks before and after working with us.
Ad Creative
Y
yourbrand.styleSponsored
Hook test · Variant B 0:15POV: you finally found jeans that fit
Shop Now
2,481 likes
yourbrand.style Designed for real bodies. Free 30-day returns — find your fit today.
Ads Manager · Last 30 Days
Ad Spend
$12,000
BaselineRevenue
$20,400
BaselineROAS
1.70x
BaselineCost per Purchase
$47
BaselineDaily revenue
What we found
- !12 ad sets competing for the same audience
- !The same 3 creatives running for 2 months
- !Pixel double-counting purchases
Illustrative example based on a typical account. Your results depend on your product, offer, and margins.
THE PROCESS
Your First 30 Days With Scalr
1
Week 1 — Strategy Call & Audit
We review your ad account, pixel, site, offer, and margins — then map out a 90-day growth plan with clear targets.
2
Weeks 1–2 — Tracking & Creative Sprint
We fix tracking (Pixel + Conversions API), build your testing structure, and produce the first batch of ad creatives.
3
Weeks 2–4 — Launch & Test
Campaigns go live. We test angles, hooks, audiences, and offers — and report on what matters: revenue, ROAS, and CPA.
4
Month 2+ — Scale
Winners get budget, fresh creative ships every week, and you get a live dashboard plus a weekly call with your media buyer.
Got Questions?
E-commerce is our specialty — Shopify, WooCommerce, and DTC brands are where our systems shine. We also run lead-generation campaigns for a select number of service businesses.
We don't set a hard minimum, but Meta needs enough budget to learn. On the strategy call we'll tell you honestly whether paid ads are the right lever at your stage — and what budget makes sense.
You do. Always. We work inside your Business Manager, so every campaign, audience, and pixel event stays yours — even if we part ways.
The first 2–4 weeks are about testing and finding winners. Most brands see clear direction within the first month, and scaling usually starts in month two. We won't promise overnight miracles.
Yes. Our creative studio produces UGC, video, and static ads, and we refresh creative every week so performance doesn't fatigue.
No long lock-ins. We earn your business every month with transparent reporting and results you can verify in your own Ads Manager.
Stop Boosting. Start Scaling.
Book a free 30-minute strategy call. We'll review your ad account and show you exactly where the growth is — no strings attached.